The past 20 years have witnessed enormous technological advances in the performance of automobiles, way-finding systems and roadway construction. From state-of-the-art Intelligent Transportation Systems to GPS communications and self-navigating solar, electric or bio-diesel powered cars, we appear to be at the threshold of a new era in automobile mobility, safety and efficiency.
What impact will these developments have on the design of transportation signage?
Driving Forward is an open international juried competition that seeks proposals to re-envision automobile wayfinding systems and traffic control devices. The goal is to improve traffic flow and optimize navigability while reducing congestion. The competition invites candidates to propose traffic signage concepts that promote efficiency, uniformity and safety. Proposals should be adaptable to future changes in traffic patterns and able to incorporate technological advances as they develop. Entries should address current innovations in automobile and roadway technology as well as anticipate new possibilities for the future. Competition entrants are asked to reexamine transportation signage in its entirety, from navigational principals, to new materials, technology, types of vehicles, pictograms, language and communication.